The denizens of Tinseltown got into the game-day spirit on Super Bowl Sunday.
Stars including John Travolta, Steven Tyler, Kenny Chesney and Mark Wahlberg made an appearance at the University of Phoenix stadium, while others took to social media to promote their high-profile ads or share how they were gearing up for Super Bowl XLIX, with the Seattle Seahawks facing off with the New England Patriots in Glendale, Ariz.
Here's a sampling:
Singer Katy Perry, this year's halftime performer, got a little spiritual.
"Frozen" star Idina Menzel asked for positive energy ahead of singing the national anthem.
"Mom" star Anna Faris touted her husband, Chris Pratt, who got involved in an heroic Super Bowl bet with fellow Marvel star Chris Evans.
Funny men Will Ferrell and Kevin Hart buddied up in the VIP section of the University of Phoenix stadium.
"The Vampire Diaries" star Nina Dobrev, right, showed off her seat.
"Blended" star Drew Barrymore enjoyed a football date with her husband, Will Kopelman.
Victoria's Secret Angel Adriana Lima posed with the day's flag bearers.
"Battle Creek" star Josh Duhamel made some predictions.
New "Fashion Police" host Kathy Griffin poked fun at Olympic commentator Johnny Weir's festive outfit.
And here's the full ensemble, in all its glory.
"Arrow" stars Stephen Amell and Brandon Routh also had a few things to say about it.
"The Hunger Games" actress Elizabeth Banks got to see it firsthand.
Sports Illustrated model Kate Upton promoted her upcoming commercial.
"Scandal" star Bellamy Young was impressed by a fan who built a snack-adium./p>
Chrissy Tiegen and her hubby, John Legend — who sang "America the Beautiful" — got hyped at DirecTV's viewing party.
Halftime guest performer Lenny Kravitz also took a snap with Legend.
Reality star Kim Kardashian, husband-rapper Kanye West and pals Legend and Tiegen celebrated at the DirecTV bash on Saturday
Oscars telecast producer Craig Zadan made a pitch for his upcoming big day.
Country star and "The Voice" coach Blake Shelton pre-gamed in his own Blake Shelton-y way.
"Glee" actress Jenna Ushkowitz hit the slopes.
"The Mindy Project" star Mindy Kaling focused on her Nationwide ad airing during the game — and a guest star made a surprise appearance.
"Brooklyn 99" actress Melissa Fumero shared some sage wisdom.
E! personality Ross Matthews showed off his Seahawks pride.
"Guardians of the Galaxy" star Zoe Saldana and "Pitch Perfect 2's" Anna Kendreick pledged their allegiance.
Supermodel Gisele Bundchen got into gear to support husband and Patriots quarterback Tom Brady.
Follow me on Twitter @NardineSaad.