The trailer for “Jobs,” the
Of course, Instagram allows for only 15 seconds of video, which here make for little more than a burst of images and Jobs' famous quote about the people who think they're crazy enough to change the world. The trailer is notable for where it is -- particularly since it's Jobs' own Apple that frequently premieres new spots -- but filmgoers won't learn much about the movie.
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"Jobs" hits theaters Aug. 16 after being moved from a date in April. It received a decently strong response in the room when it premiered at the
Kutcher said at Sundance that he was aware of the challenges inherent to the movie. "This was, honestly, one of the most terrifying things I've ever tried to do in my life. I admired this man so much,” he said. “I've thrown myself into this massive gantlet of criticism," he added, because Jobs is a figure so many people knew. “I've never seen
The legions of Jobs enthusiasts will determine whether he succeeded. In the meantime, with the Instagram news this week, the attention is on the medium a bit more than the message -- something Jobs might have said needs to come together.
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