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Revitalizing Avalon

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Trying to restore its luster as a tourist destination, Avalon on Santa Catalina Island is undergoing its most ambitious overhaul since chewing gum magnate William Wrigley Jr. built the cozy harbor town’s signature feature in 1929: Avalon Casino. More than half a dozen projects are underway or planned in the 2-square-mile community, including a museum, hotel, spa, chapel and wine-tasting room. “Catalina is becoming a new old place,” said Geoffrey Rusack, whose wife, Alison Wrigley Rusack, is a great-granddaughter of Wrigley Jr.

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