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Pepsi to launch soda naturally sweetened with stevia
Pepsi to launch soda naturally sweetened with stevia

PepsiCo Inc. is going natural as Americans lose their taste for traditional cola. The Purchase, N.Y., beverage giant said it’s debuting a new soda with no artificial sweeteners or high-fructose corn syrup. Instead, Pepsi True contains real sugar and stevia, a natural sweetener made from plant leaves, the company said Wednesday. The soda will come in 7.5-ounce cans, with 60 calories. The announcement comes as soda consumption in the United States has steadily declined. Partly because of health concerns, per capita soda consumption fell 22% in 2013 from its peak in 1998, said John Sicher, editor and publisher of Beverage Digest. To blunt that shift, soda makers are switching...

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