Special Report: What Exxon knew about the Earth's melting Arctic

Sergey Brin

Google To Create Holding Company, 'Alphabet'

Google, which has been expanding far beyond its original business of Internet search, is changing its operating structure by creating a new holding company called Alphabet. The company says that its new structure will give more independence to many of its wide-ranging and ambitious projects. Under the plan announced Monday, Alphabet will consist of the core Google business — including Internet search, mapping and YouTube — along with newer businesses that will be managed separately, such as Google Fiber, Nest, the investment arm Google Ventures, X lab, the company's secret research venture, and health-related ventures like Calico, focused on biology and longevity. ...