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Manatt, ICM, Originate launch O Labs, new investment arm for startups
Manatt, ICM, Originate launch O Labs, new investment arm for startups

A law firm, a marketing agency and a software development company have formed a joint venture based in Los Angeles to incubate startups building products and services in line with the needs of major businesses, including video game publishers and Hollywood studios. O Labs plans to start building projects in-house that the large companies have already expressed interest in. It’ll then seek out executives to take the reins with the hope of successful launches leading to buy-outs or licensing deals. The venture includes Manatt, Phelps & Phillips, ICM Partners and Originate. “The fact that this brings together so much operational expertise, not just strategists and people who can...

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