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FX Networks brews up sponsorship deal with MillerCoors
FX Networks brews up sponsorship deal with MillerCoors

FX Networks has brewed up a big deal with MillerCoors. The cable unit of 21st Century Fox has struck a three-year deal with MillerCoors that will make the brewer the official beer sponsor for the FX, FXX and FXM networks. The agreement is non-exclusive, meaning FX Networks will still be able to sell commercial time to other beer makers. However, MillerCoors will have exclusivity on any product-placement in FX Networks' programs and a first-look deal for future shows. PHOTOS: Behind the scenes of movies and TV MillerCoors already has a visible presence on FX Networks. Its products have been featured in the motorcycle gang drama "Sons of Anarchy" and the slacker comedy...

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