Virgin Interactive Entertainment: The Irvine developer and...

Virgin Interactive Entertainment: The Irvine developer and publisher of computer, video game and interactive CD-ROM software has chosen Ken Tannenbaum as national sales director. He formerly was a sales management executive with Electronic Arts in San Mateo, and before that was with Leigh’s Computers in New York.

In addition, Dan Rogers has been named marketing director. He previously was marketing brand manager for three years at Sierra On-Line, in Oakhurst, Calif., and before that was director of software marketing at Anacomp Inc. in San Diego. Also, Sam Levin has been appointed OEM and licensing director. He formerly was director of OEM sales at T/Maker Co. in Mountain View and a business development manager at Connectix Corp. in San Mateo.