After describing plans last week for the next project the avant-garde opera company, The Industry, will undertake, director Yuval Sharon has announced another venture: a record label.
The new label is called The Industry Records and its first release will be last year’s acclaimed opera, “Invisible Cities,” which took place at Union Station. The show unfolded in real time throughout the historic building while audience members listened to the music on wireless headphones and singers and dancers appeared in, and interacted with, the crowd.
There’s also to be a free acoustic performance of “Invisible Cities” at Union Station on Oct. 29.
The scheduled concert reunites the original cast and is to take place almost a year to the day from when the show premiered. It is billed as the first and only time that the cast and the full orchestra perform together.
The “Invisible Cities” album will be available on iTunes and Google Play, and there will be a limited-release box set as well, Sharon said. The box will be wooden and the text will be written on post cards, he said. Concertgoers will get first access to the album, which is set to be released to the general public on Nov. 4.
“The idea that we could record the album ourselves is an extension of the entrepreneurial, DIY spirit that The Industry initially started with,” Sharon said. “Also, it means that the artists get royalties from the very first album sold, which is pretty much unheard of in the music industry, and I think is a very ethical way to go about it.”
Sharon said he hopes to eventually release all of The Industry’s shows on The Industry Records, as well as work by composers who are “experimenting with contemporary opera.”
“It would be great if they felt that The Industry’s label is the right place for them to be,” he said. "That would be an incredible benefit to the field at large.”
The Industry’s next work, “Hopscotch,” Sharon told The Times recently, will take place in 18 cars driving around Los Angeles.
“Invisible Cities” was adapted by composer and librettist Christopher Cerrone from the Italo Calvino novel of the same name.
The Oct. 29 show is to play to an audience of about 400 in Union Station’s ticket hall, and is first-come, first-served. Doors open at 7 p.m., with curtain at 7:30 p.m.
“They were performing seamlessly together even when they weren’t anywhere near each other,” Sharon said of the initial staging of “Invisible Cities” versus the new one. “So to do it in a way in which they can see the conductor and respond to each other will be a moving experience for everybody.”
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