Market Data At A Glance: Greater L.A. residents now total nearly 17 million. And it’s expected to increase by 7.5% in the next five years — that’s 1,275,000 more consumers. With over 145,000 retail stores, sales are increasing rapidly too. Angelenos now spend over $210+ billion annually. Over the next five years, retail sales are projected to grow by more than 25%. That’s faster than either New York (18%) or Chicago (13%). The Los Angeles Market. A metropolis that’s second to none! Greater Los Angeles Area Population Data: | 5.5 million households | | 12 million adults | | 16.9 million residents | | Sources: Demographics, USA 2003, LAEDC, L.A. Stats, 2003. | Retail Market | Los Angeles Total Retail Sales: | $212.3* | | Motor Vehicles and Parts: | $54.8* | | Grocery Stores: | $23.5* | | General Merchandise/Dept Stores: | $23.4* | | Department Stores: | $16.1* | | *In billions | |
| Sources: Demographics, USA 2003, LAEDC, L.A. Stats, 2003 | | | | Map of Los Angeles Times distribution | | Circulation & Readership At A Glance: | Los Angeles Times Daily Circulation: | 907,997 | | Sunday Circulation: | 1,253,849 | | Los Angeles Times Daily Readership: | | | Men: | 58% | | Women: | 42% | | Average Age: | | 18-24 | 252,360 | 11% | | 25-34 | 286,490 | 12% | | 35-44 | 485,940 | 21% | | 45-54 | 474,430 | 20% | | 55-64 | 391,020 | 17% | | 65+ | 453,360 | 19% | | Median Age | 48 | | Average HHI: | $67,040 | Latimes.com Online Audience: | Men: | 60% | | Women: | 40% | | Income | | | Over $100K: | 30% | | Over $50K: | 66% | | Age | | | 18-24 | 11% | | 25-34 | 20% | | 35-44 | 26% | | 45-54 | 22% | | 55+ | 21% | | Education | | | College graduate: | 32% | | Post graduate: | 37% | | Source: @Plan Summer 2004. | For more information on Los Angeles Times Market and Circulation Data visit the Media Kit. https://www.latimes.com/ads |
