Autos
What do you get when you cross Acura’s TSX and TL sedans? No, not a bad joke.
Jan. 14, 2014
Acura is moving to reinvent itself with the reintroduction of its Ferrari-fighting NSX supercar at the North American International Auto Show in Detroit on Monday.
Jan. 12, 2015
Working to shore up its upscale Acura brand, Honda Motor Co. plans to split its sales and marketing efforts into separate divisions in the U.S.
March 10, 2014
Business
Honda splits Acura into its own division to revitalize brand
Awards
After switching ad firms, Acura plans a high-profile sales push for its redesigned MDX sport utility vehicle.
July 9, 2013
It’s peddle to the metal as Acura readies its biggest ad campaign
Detroit auto show: Acura’s NSX supercar gets closer to production
Jan. 15, 2013
L.A. Auto Show: Honda shows off new Acura RLX flagship sedan
Nov. 28, 2012
Detroit Auto Show: Acura to unveil 2014 MDX prototype
Dec. 12, 2012
DETROIT — At the Detroit auto show, Acura broke news on three new models crucial to the brand’s growth: the NSX hybrid supercar, a prototype of the next MDX mid-size crossover SUV, and its flagship sedan, the RLX.