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Motorola’s Moto X looks much more attractive after $100 price cut

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Just two months after going on sale, the customizable version of the Motorola flagship smartphone is getting a $100 price cut.

The Moto X is one of the most unique and interesting phones to come out in a long time because users can customize the device, if they buy it with an AT&T plan. Users can choose the color of the phone’s back and front covers, the color on its buttons and more. In total, users can come up with more than 2,000 different combinations.

The Moto X’s ability to be customized is nice, and the device has received generally positive reviews, but it does not have the top-of-the-line hardware that some other devices do.

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Spec-wise, the Moto X’s screen, camera and other aspects are inferior to other Android phones, notably the Galaxy S 4 and HTC One. Yet, upon its release, the Moto X was priced at $200 with a two-year contract, a price typically charged for premier smartphones.

Since then, Amazon.com, Best Buy and other have offered discounted versions of the Moto X but those versions do not give consumers the option to customize the device.

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Fortunately for users who want to save money but also trick out their gadget, Motorola and AT&T recently cut the price of the customizable Moto X. Users can get a 16-gigabyte version for $99.99 or a 32-gigabyte version for $149.99.

Now that the device starts at $99.99 and can still be customized, more consumers may consider the Moto X.

Customizing the phone takes just a few minutes using Motorola’s MotoMaker website. Once every aspect is chosen, the phone is assembled in Fort Worth, Texas, and delivered to customers in a matter of days.

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