When it comes to tablets, Apple remains the dominant leader, but rival Samsung is catching up.
Those sales caused Apple's share of the tablet market to fall from 40.2% a year ago to 32.5% in the first quarter while Samsung grew its share of the market from 17.5% to 22.3%.
During the period, Samsung released a handful of new tablets, including the Galaxy NotePro and Galaxy TabPro, with numerous productivity features that were aimed toward professionals. The company also packaged its tablets with other devices and products in numerous carrier promotions. The tactics seem to be paying off.
"Samsung continues to work aggressively with carriers to drive tablet shipments through attractively priced smartphone bundles," IDC said in a statement.
The whole market struggled with sales during the first quarter of 2014. According to IDC, tablet sales grew only 3.9% from a year ago. Along with Apple, Asus and Amazon also saw their tablet sales decrease compared with one year ago.
"The rise of large-screen phones and consumers who are holding on to their existing tablets for ever longer periods of time were both contributing factors to a weaker-than-anticipated quarter for tablets and 2-in-1s," Tom Mainelli, IDC program vice president of devices and displays, said in a statement.
The slowdown indicates that 2014 could be a tough year for tablets in general, IDC said.
For Apple, the pressure is on to improve the sales of its iPads. In April, the company posted surprisingly positive results, but the only blemish for the quarter was the decrease in sales of its tablets.
Analysts asked Apple how it plans to turn this around, and Chief Executive