TV ratings: ‘Breaking Bad’ rises slightly to series high
“Breaking Bad,” now with a best drama Emmy Award in hand, again drew its biggest audience ever Sunday night.
The second-to-last episode of the AMC drama starring Bryan Cranston brought in 6.6 million viewers, up about 3% from last week’s “Ozymandias” episode, according to early numbers from Nielsen.
It also got a slight boost in the key 18-to-49-year-old demographic, pulling in 4.3 million people. That’s an increase of about 6% from the previous week’s installment, which was declared by many to be the best episode in the series’ history.
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Sunday night’s episode also generated plenty of Twitter chatter. According to Nielsen’s SocialGuide, the show drew about 325,000 mentions on the social media website, making it the second-most-tweeted-about telecast of the week, behind Sunday night’s Emmy Awards telecast.
Still, in terms of social media interest, the episode was down from the nearly 600,000 Twitter mentions of “Ozymandias.”
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