Los Angeles Times Travel & Adventure Show Brings the World to Downtown L.A.

LOS ANGELES — Los Angeles Times Travel & Adventure Show, the largest travel show in the West, today announces the schedule for March 19th and 20th, when the event will make downtown L.A. the ultimate destination for those passionate about road trips, jet-set vacations and epic journeys. The weekend event will feature talks from beloved travel personalities including just-added Samantha Brown (Travel Channel), tips from industry experts, hands-on activities, cultural performances, and access to domestic and international exhibitors offering show-only specials. The complete program schedule is now available at latimes.com/travelshow.

Brown, Arthur Frommer, Huell Howser, Andrew McCarthy and Rick Steves will headline the Los Angeles Times Travel Stage and, new this year, Times staff photographers and editors will host a series of demonstrations on how to capture the best travel memories, in stills and video. Panel discussions and destination workshops will also bring together Times Travel staff and experts from across the country to share their insights on where to find the best deals and how to get the most out of a vacation.

Attendees can enjoy a variety of activities including scuba lessons from Beadiver.com, a 25' rock wall provided by Tenaya Lodge at Yosemite, a rope steering experience provided by Coyote Springs Ranch and a zip line high above the show floor provided by Go Zip. The Global Beat Stage, sponsored by the World Heritage Cultural Center, will showcase music and dance from India, Ireland, Taiwan, Australia, Japan, the Middle East and Brazil. Highlights include Thai boxing, Bollywood step dance, belly dancing and Flamenco.

The five-acre show floor will be packed with more than 400 exhibitors providing one-on-one consultations on visiting destinations as near as Catalina Island and as far as Indonesia. Tour operators and travel professionals representing locations around the globe, various modes of transportation and recreation and related products and services will be on hand all weekend, offering information and specials for show attendees.

Los Angeles Times Travel & Adventure Show's Presenting Sponsor is the Automobile Club of Southern California. Taiwan is the Major Sponsor, Acura is a Contributing Sponsor and KTLA is the Media Sponsor. The event, co-produced by Unicomm, LLC and the Los Angeles Times, will take place at the L.A. Convention Center Saturday, March 19th and Sunday, March 20th, 2011, 10:00 a.m. to 5:00 p.m.; trade hours 8:00 to 10:00 a.m. on Saturday. Tickets are $12 at the door or $9 online in advance (promo code "LAPR"); one child age 16 and below admitted free with paid adult. Ticket purchase information, a current schedule of speakers and more details are available at latimes.com/travelshow.

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About the Los Angeles Times

The Los Angeles Times http://www.latimes.com/ is the largest metropolitan daily newspaper in the country, with a daily readership of 1.9 million and 2.9 million on Sunday, more than 8 million unique latimes.com visitors monthly and a combined print and online local weekly audience of 4.5 million. The Pulitzer Prize-winning Times has been covering Southern California for more than 128 years.

The Los Angeles Times Media Group (LATMG) businesses and affiliates also include The Envelope (http://theenvelope.com), Times Community Newspapers (http://www.latimes.com/tcn), Brand X (http://thisisbrandx.com), LA, Los Angeles Times Magazine (http://latimesmagazine.com) and Hoy Los Angeles (http://vivelohoy.com) and reaches approximately 5.2 million or 38% of all adults in the Southern California marketplace. LATMG also owns and operates California Community News as well as Tribune Direct's west coast division and is part of Tribune Company, one of the country's leading media companies with businesses in publishing, the Internet and broadcasting. Additional information is available at http://latimes.com/aboutus.

About Unicomm

In addition to co-producing the LA Times Travel & Adventure Show, Unicomm LLC produces the Travel & Adventure Show (TM), the nation's leading series of travel shows in New York, Chicago, Washington, D.C., Los Angeles, Dallas and San Francisco Bay Area reaching over 65,000 travelers and travel agents annually. Additionally, Unicomm's Travel Group produces B2B events including the Travel & Destination Symposium (TM), Faith Travel Conference & Expo (TM) and Green Travel Summit (TM). Unicomm's Entertainment Group also produces the heralded and leading Hollywood and New York events for the emerging 3D and mobile entertainment marketplace in association with Variety magazine including the 3D Entertainment Summit, 3D Gaming Summit and LA & NY Mobile Entertainment Summits. For more information, visit http://www.unicomm.org/.

Contacts:

Hillary Manning | Los Angeles Times | 213.237.2664 | hillary.manning@latimes.com

Ann Flower | Ann Flower Communications |310.305.7169 | ann@annflowerpr.com



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