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Muhtar Kent

Coca-Cola research investments will be more transparent, CEO says

Coca-Cola research investments will be more transparent, CEO says

Coca-Cola Co.'s chief executive said the company would be more transparent about its health research investments after a recent report revealed that the beverage giant funded an organization that many said promoted a misleading message about obesity.

In an editorial Wednesday, Muhtar Kent pledged to publish online a list of the health and well-being partnerships and research activities the company has funded in the last five years.

This list will be updated every six months and will also include the company's efforts to reduce calories and "responsibly" market its products, he...

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