Kevin Plank

Under Armour CEO’s support of Trump sets off firestorm

Under Armour CEO’s support of Trump sets off firestorm

On the same day that the social media channels heated up with calls for a boycott, Under Armour introduced its first apparel collection for one of its sponsored athletes.

Hours before the Baltimore-based sports brand unveiled its Inspired by Misty Copeland line, a Twitter backlash erupted after Under Armour chief executive officer Kevin Plank appeared on CNBC’s “Fast Money Halftime Report” during which he expressed support for President Trump’s pro-America stance.

In an interview with the business network, Plank...

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