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Pandora Media

Pandora takes on Spotify and Apple Music with new streaming services

Pandora takes on Spotify and Apple Music with new streaming services

Pandora Media Inc. will soon take on Spotify, Apple Music and others in an extremely competitive field by launching a $10 monthly streaming music service, and a cheaper version as well.

The Oakland-based Internet radio company did not release details about the actual cost for the lower-priced service Tuesday, saying only that it would be “mid-priced.” The new services will launch before the end of the year, the company said.

The new subscription service will give users control over which songs they hear. Currently, Pandora users can't select songs or albums to listen to on demand. Instead, users choose artists or songs they like and Pandora puts together a playlist...

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