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United Airlines
Would you book a smaller, "Economy Minus" seat to save money?
Would you book a smaller, "Economy Minus" seat to save money?

United Airlines launched a new concept 15 years ago called Economy Plus, an airline seat that gives fliers a few more inches of legroom for a higher price. It has been so popular that other airlines have copied the idea. America Airlines offers “Main Cabin Extra” and Delta Air Lines has “Economy Comfort.” Now a major airline may be considering another breakthrough idea: “Economy Minus,” a seat that offers less legroom at a discount price. Before you scoff, consider that a new survey found that 42% of airline travelers said they would be very likely or somewhat likely to book a seat with less legroom if it means getting a cheap fare. The...

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