69°

Topics

Girlfriends (tv program)
BET seeks to broaden audience with its first scripted drama, 'Being Mary Jane'
BET seeks to broaden audience with its first scripted drama, 'Being Mary Jane'

"Being Mary Jane" is much more than just the latest entry on BET's prime-time lineup. It's a milestone. Debuting six months after its movie-length pilot attracted more than 4 million viewers, "Being Mary Jane," which premieres Tuesday starring Gabrielle Union as the popular host on a national cable news network, is the first original scripted drama developed for BET. Executives are calling "Being Mary Jane" a game changer for the network, which is seeking to broaden pop culture's image of African Americans. The new emphasis comes after years of criticism aimed at the network for its perceived over-reliance on hip-hop videos and other programming that some argued reflected poorly on...

Loading