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Health buzzwords on food labels are misleading consumers, study finds
Health buzzwords on food labels are misleading consumers, study finds

Consumers are likely to believe that “whole grain” canned pasta, “organic” candy and soda that contains “antioxidants” are more healthful than the same products without those buzzwords on the labels, researchers say. People say they want to make healthful choices, but “food marketers are taking advantage of them by misleading those consumers with deceptive labeling,” said Temple Northup, assistant professor in communications at the University of Houston and author of a study published Tuesday in the journal Food Studies. ------------ FOR THE RECORD An earlier version of this post misspelled the last name of University of Houston...

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