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Mansur Gavriel finds success with stealth luxe
Mansur Gavriel finds success with stealth luxe

Nevermind the Fendi 2Jours, Givenchy Antigona and Saint Laurent Sac de Jour. One of the fall season’s hardest-to-get-your-hands-on handbags tops out at less than four figures. Much less. With sleek bucket bags, totes and backpacks priced from $460 to $950, Mansur Gavriel is targeting women who want low-key luxe and value without overt logos or labeling. And it’s working. Since launching in April 2012, the anti-It bags have spawned waiting lists, sold out notifications and insane eBay markups. The brand was founded by Rachel Mansur and Floriana Gavriel, two friends who met in 2010 at an XX concert at the Wiltern in Los Angeles. “I had never owned a designer...

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