Jimmie Johnson is brand-building.
Mr. Six-Time pulled off a stunning surprise in Homestead, Fla., last season when he became Mr. Seven-Time.
And now he’s making the historic run to becoming Mr. Eight-Time season champion look easy-peasy.
His win at Bristol on Monday afternoon after a rain postponement Sunday is his second in as many races, and a firm and dominant affirmation that despite the success of some young guns like Kyle Larson, the defending NASCAR Cup season champion is the man to beat in 2017.
“I know we won here one other time, but I think from a consistency standpoint and competitive standpoint, this is the best we've ever been,” he told reporters after...