Dell Computer Founder to Share Sales Strategy

Like many companies listed in the Nasdaq composite index, Dell Computer Corp. has seen its stock price plunge by more than half since the tech-dominated stock market hit its all-time high last year. As tech-wary investors continue to batter Dell’s share price, founder Michael Dell plans to address a Los Angeles gathering Wednesday on the manufacturer-to-consumer sales strategy that propelled his company to become one of the world’s top providers of computer products. Dell also plans to talk about his company’s efforts to use the Internet and its direct relationship with customers to adapt to changing conditions in consumer markets and spur future growth despite the current turmoil in financial markets. Sponsored by Town Hall Los Angeles, Dell’s talk is scheduled for noon at the Omni Los Angeles Hotel, downtown Los Angeles. For more information, call (213) 628-8141.