Toyota pulls ad with Fresno dig
Toyota pulled an ad that likened Fresno to an outdated pit stop after Sen. Dianne Feinstein (D-Calif.) wrote the car company to complain.
The commercial depicted people driving the fuel-efficient Prius in an imagined future in which “gas stations will become nothing more than low-budget tourist stops. Like ghost towns . . . or Fresno.”
That slap got no mileage with Fresno Mayor Alan Autry, who asked Feinstein to intervene.
Friday, Toyota executives recalled the spot produced for auto dealers in the Southeastern U.S. and edited out any mention of the San Joaquin Valley’s largest city.
City Council member Henry Perea said he would forgive Toyota if the carmaker opened a Prius factory in Fresno.
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