Business
The City Council today will consider giving Pepsi-Cola Co. exclusive rights to advertise and sell its products at Anaheim Convention Center in exchange for an estimated $635,000 over 10 years.
Jan. 28, 1997
Beyonce is urged to abandon Pepsi endorsement deal
Dec. 19, 2012
Pop star Beyonce Knowles-Carter should make her $50-million endorsement deal with soda maker PepsiCo the best thing she never had, according to a health advocacy group.
Boxer Mike Tyson is at the center of a new battle between two soft-drink heavyweights, with Coca-Cola claiming that Diet Pepsi’s ads featuring the champion are misleading.
July 6, 1988
World & Nation
Mexicans are among the biggest soda drinkers in the world, so residents of the city of Altamirano in southern Mexico were hit hard when first Coca-Cola then Pepsi closed their distribution centers there amid drug gang extortion demands.
June 14, 2018
After a high-octane competition between the two carbonated rivals, San Diego is poised to choose Pepsi-Cola over Coca-Cola as the city’s official soft drink.
Sept. 2, 1999
Company Town
Nearly 1.7 million people saw the movie “Uncle Drew” during its opening weekend, paying money to watch what some consider to be a 105-minute-long Pepsi commercial.
July 5, 2018
A group of prominent African Americans, including actor Danny Glover and basketball star Shaquille O’Neal, on Monday announced a $20-million partnership with Pepsi to reintroduce the company’s products to South Africa.
Oct. 4, 1994
Beverages: Analysts say the deal’s value will be in linking the soft drink to the giant’s marketing muscle.
April 15, 1998
Beverages: Rival Coke, which dominates the soft drink market, says the cost of obtaining the deal would not have justified the expense.