Ari Gold gets a book deal
Ari Gold has a book deal. Not Jeremy Piven, the actor who plays him in “Entourage,” but Ari Gold, the fictional character.
“The Gold Standard: Rules to Rule By” is to be published by Hachette Books on May 12. It’s a business and self-help book told with all of Gold’s characteristic compassion and humility.
“In my humble opinion, if you want to run a successful business this is the only book you’ll ever have to read,” a statement attributed to Gold said. “And my humble opinion is never wrong.”
Why release a satiric book based on a character that left television screens in 2011, when the series went off HBO? Because “Entourage” is returning this spring as a feature film.
It features original characters from the series -- star Vincent Chase (Adrian Grenier), brother Johnny (Kevin Dillon) buddies Eric (Kevin Connolly) and Turtle (Jerry Ferrara), power agent Gold, who now travels by helicopter, and Gold’s assistant Lloyd (Rex Lee).
Mauro DiPreta, publisher of Hachette Books, said, “You can read Dale Carnegie, Napoleon Hill and Stephen Covey, but no one can give you the real world experience on how to succeed like Ari Gold.”
Book news and more; I’m @paperhaus on Twitter
Sign up for our Book Club newsletter
Get the latest news, events and more from the Los Angeles Times Book Club, and help us get L.A. reading and talking.
You may occasionally receive promotional content from the Los Angeles Times.
