Kevin Trudeau, the television pitchman who has been both successful and suspect, was sentenced to 10 years in prison Monday for making false claims, Reuters reports.
Trudeau was found found guilty of criminal contempt in November in Chicago.
The claims in question were made in Trudeau's book "The
In sentencing Trudeau, Judge Ronald Guzman said, "He is deceitful to the very core, and that type of conduct simply cannot stand." Over several years, Trudeau had repeatedly been cited for violating court orders.
Trudeau had gotten into trouble with federal officials for infomercials marketing remedies for
Trudeau did appear in infomercial-like television spots for "The Weight Loss Cure 'They' Don't Want You To Know About," but his attorney argued that everything he said appeared in the book, so he hadn't violated his agreement. He also argued that Trudeau's claims had been stated as opinion and should be protected by free speech. The jury found against him.
The infomercials, made in 2006-07, aired about 32,000 times.
During sentencing, Trudeau's attorney Thomas Kirsch argued that his client should receive a lenient, 21-month sentence because the case was not about fraudulent claims within the book, and because, Reuters reported, "the amount of the fraud to the individual was small because they didn't wipe out anyone's life savings."
The book, which retailed new for $24.95, can now be found at online used booksellers for as little as $1.99