Yoga with a Dodger
Dodgers outfielder Andre Eithier leads hundred of fans in a yoga session at Dodger Stadium. About 100 fans paid $100 a pop for the privilege. (Ringo H.W. Chiu / For The Times)
In addition to the yoga session with Ethier, the Dodgers recently offered a fishing trip with pitchers Brent Leach and James McDonald. That brought in about $11,000. (Ringo H.W. Chiu / For The Times)
Ethier leads the yoga group through the motions. People from throughout the Los Angeles area came to blend their fascination with the Dodgers with a personal activity they enjoy. (Ringo H.W. Chiu / For The Times)
Yoga mats fill the grass at Dodger Stadium. Nearly all of the participants were women, and several said they were there as much to work out near the young, attractive Ethier as they were to practice their downward-facing dog pose. (Ringo H.W. Chiu / For The Times)
Advertisement
Ethier strikes a peaceful pose. Dennis Mannion, the Dodgers president and chief executive officer, said events like this could eventually bring in more money than tickets, concessions or parking. (Ringo H.W. Chiu / For The Times)
The yoga practitioners in motion at Dodger Stadium. It was such a unique offer, said Melanie DuPre, 35, sweating as she came off the baking field. I wanted to check it out. (Ringo H.W. Chiu / For The Times)
Jamie McCourt, who is married to Dodgers owner Frank McCourt and runs the teams business operations, said the team hit on the idea of a yoga promotion as a way to reach out to women, who historically have spent less on professional sports than men. (Ringo H.W. Chiu / For The Times)
