Lewis has heard that before. When the popular author sold his 2003 baseball analytics bestseller "Moneyball" to Columbia Pictures, the book's primary subject, Oakland Athletics executive Billy Beane, balked at selling his own rights.
"I said, 'Billy, don't worry. It'll just be an annuity. People will be [spending] years writing a screenplay, but nothing will ever happen,'" Lewis remembers. "And, for years, that looked to be the case."
Lewis thought the same thing when Paramount bought "The Big Short" last year with
"And once you tell somebody that, they just look at you with a glazed expression," Lewis says by phone from San Francisco.
One person who didn't blink was filmmaker
For Lewis, the material's social importance required a filmmaker with a deep, passionate activist bent — and he wasn't sure McKay was the guy. But after meeting with him, Lewis came away convinced.
"He had stuff inside him untapped," Lewis says, adding that a closer inspection of McKay's work, including the Funny or Die video website McKay founded with Will Ferrell, reveals a subversive streak bent on lampooning the more ridiculous aspects of American culture.
That kind of sly humor permeates "The Big Short" (which opens Dec. 11 in limited release before going wide two weeks later), particularly in the scenes where McKay brought in an eclectic range of celebrities —
"When I saw that on the page, I thought, 'This doesn't work,'" Lewis says. "But when I saw it on the screen, I thought it was brilliant. Because it's telling people that if they think twice, it should occur to them that they really don't need Selena Gomez to explain debt obligations. They should get it themselves in the first place."
Lewis, who began his professional career working for the Wall Street investment bank Salomon Brothers, hopes the movie might at least help viewers understand the causes of the financial collapse and demand vigilant oversight so it doesn't happen again.
"It's just a movie," he says with a shrug. "But I think it's the first movie that's really about Wall Street and that really gets it right. And when people understand how outrageous it is, it might trigger a conversation."