We all know that many bullies get their start in the sandbox, not the boardroom, and that their youngest victims can nurture the resulting hurt for a lifetime. No surprise, then, that next week, "Sesame Street's"
and Elmo--who despite their agelessness have been around a long time--will tackle the subject of bullying in its earliest phases.
air Monday, Tuesday and Friday (Oct. 17, 18 and 21), kicking off a broad initiative that includes a Web page with advice and discussion for parents and activities for kids and a five-part video series that features psychologists, advocates and educators talking about bullying.
Among the preschooler dilemmas that "Sesame Street's" characters tackle early is the difference between reporting and tattling. Since even 3- and 4-year-olds know that nobody likes a tattletale, furry friends Elmo and Abby explain that when someone's being bullied and needs help, reporting the behavior to a trusted grown-up is good. When no one's been hurt and you're just trying to get someone in trouble, that's tattling, which is not good.
Who knew Big Bird's little friends were so wise?
is jumping into an all-out media blitz on the subject of bullying. Older kids are getting anti-bullying messages from
. And for kids who fall somewhere between