Tommy Hilfiger

Tommy Hilfiger to stage spring 2017 see-now-buy-now show in L.A.

Tommy Hilfiger to stage spring 2017 see-now-buy-now show in L.A.

Tommy Hilfiger is taking his see-now-buy-now consumer fashion show on the road come February.The designer will stage his women’s spring 2017 fashion show in Los Angeles on Feb. 8 at 5 p.m. PT. There will be no New York runway show.

The West Coast runway event is a continuation of the brand’s commitment to innovation and the democratization of the runway. In September, Hilfiger created the “Tommy Pier” for its fall 2016 show at South Street Seaport in New York, and opened the pier to consumers the following day for carnival activities and rides.

This will be Hilfiger’s second in-season,...

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