Lyft

Now you can book Uber rides for people without accounts or smartphones — making it easier for seniors

Now you can book Uber rides for people without accounts or smartphones — making it easier for seniors

Uber recently pledged to be friendlier to its employees and its drivers. As of Tuesday, it plans to be friendlier to senior citizens, too.

The ride-hailing company launched a feature in more than 30 countries on Tuesday that lets users of the Uber app book a ride for someone other than themselves. Given that many people over the age of 65 either don’t use a smartphone or the Uber app, this feature lets their friends and loved ones book rides on their behalf.

While some Uber customers have found ways to book rides for others informally, the new...

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