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The Tasting Kitchen
Interview with David Irvin: You want restaurant branding? It's all in the details
Interview with David Irvin: You want restaurant branding? It's all in the details

If you’re a food-loving Angeleno with a penchant for checking out all the hottest-of-the-hot restaurants, then you’re probably already familiar with the work of David Irvin. He isn’t a chef, a mixologist or a barista. He’s not a maitre d’. Nor is he a sommelier. But as the creative force behind design firm Folklor, the 43-year-old Irvin has put his spin on restaurants and shops such as Gjelina, the Tasting Kitchen, Hinoki & the Bird, Sprinkles, Mo-Chica and the entire Line Hotel, including all of Roy Choi’s restaurants therein – Pot, Pot Café, Pot Lobby Bar and Commissary. His handiwork? Logos, menus, business cards, packaging and...

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