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Pom Wonderful loses appeal of FTC's deceptive advertising ruling
Pom Wonderful loses appeal of FTC's deceptive advertising ruling

A federal appeals court has upheld a ruling that pomegranate juice seller Pom Wonderful falsely claimed in its advertising that its products could treat heart disease, prostate cancer and erectile dysfunction. The decision Friday affirmed a Federal Trade Commission ruling against the Los Angeles company owned by billionaires Lynda and Stewart Resnick. That decision ordered Pom to stop “making misleading and inadequately supported claims about the health benefits of POM products.” “The FTC Act proscribes — and the 1st Amendment does not protect — deceptive and misleading advertisements,” U.S. Court of Appeals Judge Sri Srinivasan wrote in the...

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