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Bob Rogers makes an impression on museum and theme park visitors
Bob Rogers makes an impression on museum and theme park visitors

The gig: Bob Rogers, 64, is founder and chief creative officer of BRC Imagination Arts, a design and production company that creates what it dubs "visitor experiences," including theme park attractions, museum displays, corporate tours and world expo pavilions. Garage to global: The company began in his garage in 1981 as Bob Rogers & Co. Now based in Burbank, BRC Imagination Arts has worked with big names, including China Telecom, Disney World, Ford Motor Co., Heineken and Universal Studios. For the Abraham Lincoln Presidential Library and Museum, Rogers' team designed a display that showed the visceral hatreds of that time. For NASA's Shuttle Launch Experience at the...

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