Google AdWords credit card available for advertisers
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Google has rolled out a credit card for customers of its advertising service.
The AdWords Business credit card is the tech leader’s first and will be used to offer a select number of Google advertising customers a line of credit at an 8.99% interest rate with no annual fees. The MasterCard can be used only to buy advertising through AdWords, Google’s unit that sells ads on its popular search engine.
‘We are beta testing the AdWords Business credit card with a small group of our U.S.-based advertisers,’ a Google spokesperson said. ‘AdWords is a tremendous driver of growth for small businesses, so we think it makes sense to give them a more attractive way to pay for AdWords.’
Initially, the credit card will be made available only to a few of Google’s customers in the beta testing stage, which is the typical way Google launches new products (just as the tech giant has done with Google+ and Gmail before). Invitations -- yes, you need an invitation -- went out to customers Wednesday.
The card, Google confirmed, is geared toward small businesses that might want to push heavy ad campaigns ahead of busy sales season but lack the funds to do so.
World Financial Capital Bank is the issuer of the Google credit card. Reuters was the first to report on the Google credit card.
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