NAACP Demonstrates Outside Hotel Chain
Protesters around the nation picketed peacefully outside Adam’s Mark hotels as part of a boycott to focus attention on discrimination accusations.
The discrimination complaints arose in 1999 during the Black College Reunion weekend in Daytona Beach, Fla. Five black guests sued, claiming they were overcharged, given inferior rooms, forced to wear neon orange wristbands and required to carry their own luggage.
The National Assn. for the Advancement of Colored People called in July for the mass demonstration and continued boycott of the 24-hotel chain.
The firm has consistently denied treating black guests differently.
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