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Disney sells 5 million ‘Pirates’ DVDs on 1st day

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From Reuters

Holiday shoppers in North America snapped up nearly 5 million DVD copies of “Pirates of the Caribbean: Dead Man’s Chest” on the hit title’s first day in release, Walt Disney Co. said.

The strong start for “Dead Man’s Chest,” which was released as a single DVD and a two-disc box set Tuesday, means that Disney’s Buena Vista Worldwide Home Entertainment could have the three bestselling DVDs for 2006, Disney said.

The top DVD sellers for 2006 now include Disney-Pixar’s “Cars,” with 13 million DVDs sold since its Nov. 7 release, and “The Chronicles of Narnia: The Lion, the Witch and the Wardrobe,” with 12 million sold since its release by Disney and Walden Media on April 4, Disney said.

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