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The price is right at L.A. hotel

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Times Staff Writer

The Farmer’s Daughter hotel at 115 S. Fairfax Ave., L.A., owes at least part of its allure to location, location, location: It’s close to CBS, and that’s close to the heart of fans of “The Price Is Right.” Pricers, as they’re called, go to the quirky and charming hotel for a nighttime seminar on how to finesse entry to the daytime game show. Longtime host Bob Barker plans to retire in June, so fans are flocking to tapings. Hotel employee Ted Ott gives his free talks on nights before shows, which are listed on www.cbs.com. He keeps photos of successful attendees, above. Info: (800) 334-1658, www.farmersdaughterhotel.com.

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