As part of any sale, the 89-year-old Hefner will be allowed remain in residence for the remainder of his life, media reports said.
At $200 million, the Playboy Mansion listed price tops that of Palazzo di Amore, the gated Beverly Hills estate developed by entrepreneur Jeff Greene that came to market at $195 million last year. The 53,000-square-foot estate has since seen its price cut to $149 million.
Le Palais Royal, a 60,000-square-foot, Versailles-inspired Beaux Arts mansion in Hillsboro Beach, Fla., returned to market in November for $159 million -- a $20-million increase in price from what it originally listed for in 2014.
MORE HOT PROPERTY: