The deal with
"American Hustle" will be available beginning Tuesday, and "Captain Phillips" and other movies, including "Cloudy With a Chance of Meatballs 2," will be available within a few weeks.
Television titles also are in the mix, including
Filling the shelves of its Xfinity On Demand store, which opened in November, has been one of Comcast's corporate priorities.
The company has been rolling out upgrades and new services to try to retain cable customers and sign new ones amid increasing competition from telephone companies and digital streaming services.
The nation's largest cable company last month announced a $45.2-billion acquisition of
The Xfinity On Demand store offers Comcast customers with an alternative to streaming services such as Amazon.com and Netflix.
With the Sony deal, Comcast will go a step further by offering its customers an opportunity to watch Netflix's highest-profile original production without signing up for Netflix.
"We launched [the electronic sell-through service] in November and it is growing at a great pace," Comcast Cable Chief Executive Neil Smit told investors Monday at the
"We just signed Sony this morning where we will get movies like 'Captain Phillips' and back episodes of shows like 'House of Cards' and
Comcast has structured deals with most of the major Hollywood studios, including the studio it owns, Universal Pictures, as well as
Comcast has not completed deals with
Copies of the Sony-distributed TV shows will be sold for $1.99 to $2.99 per episode, depending on whether consumers want high-definition or standard-definition formats. The price to buy a digital copy of a movie varies, but typically ranges from $16.99 to $18.99 a movie.