Just in time for Valentine's Day, a bakery in Buffalo, New York, is using the rapper to sell pastries. Lexington Co-op has taken the popular social media riff "I love you more than Kanye loves Kanye" and placed it on flourless cakes and chocolate chip cookies, The Buffalo News reports.
The sweets were sold Saturday only for $7.99 and could also be customized.
This isn't the first time West has inspired bakery hijinx. Remember the line "Hurry up with my damn croissant" from "I Am a God" on the Yeezus album? Former Harvard Lampoon writer W. David Marx, writing under the guise of one Bernard Aydelotte, wrote "An Open Letter to Kanye West from the Association of French Bakers" urging that the superstar show some patience for his croissant "born of tender care and craftsmanship." Many news outlets didn't realize the 2013 letter was satire and reported on "Aydelotte's" missive as a petite international incident.
Meanwhile, in New York City, just days after West debuted his fashion line in collaboration with Adidas, he joined rapper Drake on stage at the Sprite NBA All-Star Weekend concert co-headlined by
After performing "I Don't Like (Remix) with Drake," Rolling Stone reports that West left the venue, but not before gifting his collaborator a pair of his new Yeezy Boosts. Drake then performed brief covers of a couple of West's tracks.
"Kanye West, that's like a mentor to me. He's one of the greatest artists. Period, in life. He's got this song I really like," Drake said before singing "Only One" and "FourFiveSeconds."
Drake's set also featured tracks from his surprise digital album, "If You're Reading This It's Too Late" which is slated to debut at No. 1 on the Billboard charts.