Was it the selfies by
Sunday's Oscar telecast on
A telecast marked by nods to technology -- DeGeneres, hosting for the first time in seven years, took a smartphone picture of herself watching the audience and later snapped one with big stars -- scored a 27.9 household rating/41 share in the largest TV markets, up 7% compared with last year.
But not all the critics were charmed by the broadcast.
Complete numbers, including total-viewer figures, will not be available until later Monday.
What did you think of the Oscars?