In perhaps one of the most unexpected partnerships to come out of the Upfronts, it was announced that
Univision capped its presentation to media buyers on Tuesday with news of its forthcoming singing competition series "La Banda" (The Band).
"La Banda" will scour the U.S. and Latin America to find the next Latino boy band. Think: Menudo 2.0 (yet again) -- or, for the younger generation, a more apt description might be: a One Direction for the Latino crowd.
Cowell -- sporting his signature tight, white T-shirt, jeans and boots -- took the stage Tuesday, promising the series would be a "very, very special event." He even practiced his Spanish -- letting out a "de nada" and a "muchas gracias."
The reality series will debut on Univision in 2015. Contestants will compete for a place in the band, as well as a recording contract with Cowell's Syco Music, the recording label for big-selling boy band One Direction.