FashionAll The Rage

Stylists make the red carpet sizzle at Oscars

FashionEntertainmentFashion ShowsNew ProductsAcademy AwardsRachel BilsonMusic

It's a pretty good bet that when stars arrive on the Oscar red carpet Sunday they'll be wearing clothes, jewelry and accessories selected with the help of a fashion stylist. And fans are more aware than ever that their idols don't create their looks alone.

It's been only half a decade since celebrity stylists really began stepping out from behind the camera to claim a piece of the spotlight generally reserved for their clients. In the short time since Rachel Zoe first appeared in her own docudrama on Bravo in 2008 and her former assistant Brad Goreski splintered off from Team Zoe to star in his own series, a slew of other stylists have launched clothing lines and major collaborations, establishing that the age of the celebrity stylist-as-brand is here to stay.

"As long as celebrities are front and center [the power of stylists] won't go away," says Susan Kaufman, editor of People StyleWatch, a publication that regularly features celebrity stylists in fashion stories and as expert voices. "People know that so much of what celebrities are wearing

starts with the stylist's eye. They've become sort of the cool girls."

In addition to Zoe, who now has her own contemporary clothing, shoe and jewelry lines, stylists Cristina Ehrlich (who works with Penélope Cruz) and Jen Rade (who dresses Angelina Jolie) have created their own collections for QVC. Stylists Emily Current and Meritt Elliott launched the successful denim-based line Current/Elliott in 2008, only recently parting ways with the company. Stylist Kate Young (responsible for the feminine looks worn by Natalie Portman, Michelle Williams and Rachel Weisz) is scheduled to introduce a red-carpet-inspired collection for Target in April.

"We've been seeing celebrity stylists moving into the spotlight for some time now," says Christene Barberich, editor in chief of Refinery29.com. "It's great to see Kate Young, who is such a major influence on the industry, bring her signature aesthetic to life on a much bigger scale. I think this is just more evidence that real women with really cool lives and careers are just as influential — or even more so — to other real women as a celebrity. This is a new brand of accessible luxury that's really appealing."

Nicole Chavez, who styles Rachel Bilson, with whom she co-designs a shoe line for online retailer ShoeMint, appeared in a national commercial for the brand last year. "Nicole got equal time on air as her celebrity partner," Kaufman says. "This world of celebrity stylists is certainly not waning."

The trend shows no signs of stopping as stylists continue to influence fashion and pop culture, with reality television, clothing lines and major retailers continuing to catapult them into the mainstream. Here's a look at the new generation of stylists, soon to be at the helm of growing empires, collaborations, endorsements and memorable celebrity fashion moments.

Rob Zangardi and Mariel Haenn

Hometown: Columbus, Ohio, and New York, respectively

Clients: Jennifer Lopez, Gwen Stefani, Sofia Vergara, Shakira, Lily Collins

Signature look: Eclectic. "It definitely depends on who we are dressing," Zangardi says. "We draw inspiration from so many different mediums — everything from classic mob movies to military history to '90s music videos." The duo documents its visual inspiration on Tumblr.

Career highlights: Creating the look for music videos, most notably for Rihanna's "Umbrella," and designing a line of jewelry. Recently, they outfitted Jennifer Lopez in that leg-baring Anthony Vaccarello ensemble for the Grammys.

Nicole Chavez

Hometown: La Cañada Flintridge

Clients: Rachel Bilson, Kristen Bell, Reese Witherspoon, Catherine Zeta-Jones

Signature look: Feminine with a high-low twist

Career highlights: She is responsible for helping actress Rachel Bilson become a designer darling and appeared alongside the actress in a commercial for their ShoeMint collection. A standout look Chavez created was Bilson in an all-black Chanel ensemble punctuated with a vibrant green jade statement necklace at the New York premiere of "Coco Before Chanel" in 2009.

Kate Young

Hometown: New York City via Easton, Pa.

Clients: Michelle Williams, Rachel Weisz, Natalie Portman

Signature look: Edgy classic

Career highlights: Her upcoming Kate Young for Target collection. She has also collaborated on a line for Macy's INC brand, and she styles Jason Wu's fashion shows and ad campaigns. Young's fresh and feminine approach to dressing her clients was best represented on Michelle Williams, clad in an asymmetrical, crimson Valentino dress at the 2012 Screen Actors Guild Awards.

Karla Welch

Hometown: Powell River, Canada

Clients: Hailee Steinfeld, Olivia Wilde, Anna Paquin, Justin Bieber, Pink, Amy Poehler, Busy Philipps, Zooey Deschanel, Elisabeth Moss

Signature look: Elegant, unfussy and never over-styled

Career highlights: Being seated next to journalist Tim Blanks, whom she calls her "fashion idol," at an Armani dinner party. Welch's talent for maintaining an individual look with each of her clients is most apparent in her work with "True Grit" actress Hailee Steinfeld, whom she robed in a strikingly simple ivory Prabal Gurung gown that caught the fashion world's attention at the 2011 Golden Globe Awards.

Cher Coulter

Hometown: London

Clients: Kate Bosworth, Rosie Huntington-Whiteley, Nicole Richie, Sienna Miller

Signature look: Effortless, bold, eclectic. "I love creating big moments with lesser-known designers," Coulter says.

Career highlights: A recent collaboration with AG Jeans for the latter's Stylist Series of denim. Coulter also co-designs the JewelMint jewelry collection with longtime client Kate Bosworth. As the stylist to some of the world's most sought after fashion plates, Coulter has put together many memorable looks. Among the most head turning: Rosie Huntington-Whiteley in a chartreuse and sheer black Gucci ensemble at the 2011 Moscow International Film Festival.

Tara Swennen

Hometown: Washington

Clients: Kristen Stewart, Teresa Palmer, Julie Bowen, Kaley Cuoco, Connie Britton, Lauren Conrad

Signature look: Elegant with an edge.

Career highlights: "My career in and of itself has been the highlight," says Swennen, who orchestrated Kristen Stewart's attention-getting, skin-baring looks at the L.A. and London premieres of "The Twilight Saga: Breaking Dawn, Part 2" last fall.

Penny Lovell

Hometown: London

Clients: Rose Byrne, Bella Heathcote and Mary Elizabeth Winstead

Signature look: Edgy, modern.

Career highlights: Dressing Rose Byrne in a striking white Elie Saab jumpsuit at the 2012 Screen Actors Guild Awards and Ginnifer Goodwin in Topshop at the 2011 Met Gala.

Petra Flannery

Hometown: San Francisco

Clients: Emma Stone, Zoe Saldana, Claire Danes, Megan Fox and Faith Hill

Signature look: Modern, fresh, sophisticated

Career highlights: Dressing Zoe Saldana in Givenchy Haute Couture at the 2010 Oscars, Emma Stone in Calvin Klein at the 2011 Golden Globes and Mila Kunis in Elie Saab at the 2011 Oscars.

image@latimes.com

Copyright © 2014, Los Angeles Times
Related Content
FashionEntertainmentFashion ShowsNew ProductsAcademy AwardsRachel BilsonMusic
  • How Oscars' fashion show changed through the decades
    How Oscars' fashion show changed through the decades

    The Academy Awards are the biggest fashion runway on the planet. When Jennifer Lawrence, Anne Hathaway, Amanda Seyfried and other stars step out onto the red carpet Sunday, they will be primed to talk as much about what and who they are wearing as about the films that got them there.

  • Tommy Hilfiger opens flagship store on Robertson
    Tommy Hilfiger opens flagship store on Robertson

    Tommy Hilfiger has opened a 6,600-square-foot flagship store at the southwest corner of North Robertson and Beverly boulevards in West Hollywood, marking Hilfiger's return to freestanding retail in the L.A. area after a 12-year hiatus.

Comments
Loading