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Elon Musk the showman takes center stage at Tesla
Elon Musk the showman takes center stage at Tesla

It had all the trappings of a Hollywood premiere: the red carpet entrance, the elaborate stage surrounded by open bars, thumping techno music, a throng of well-dressed onlookers. The thousands of invited Tesla fanatics had been lured by two weeks of hype set off by a single, cryptic tweet from the electric-car maker's enigmatic chief, Elon Musk. He would announce something called "the D" — finally, a new model? — and "something else." But Musk, borrowing the Steve Jobs playbook for dramatic product announcements, was much of the attraction at the Hawthorne Airport Thursday night. The news — an all-wheel-drive system and some automated safety...

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