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Hanx Writer-maker Hitcents acquires CAA-backed Moonshark
Hanx Writer-maker Hitcents acquires CAA-backed Moonshark

A small mobile game publishing start-up that was backed in part by Creative Artists Agency has been acquired in whole by the maker of what’s been the most popular iPad app for the last week. Hitcents’ acquisition of Moonshark, announced Friday, is expected to lead to better collaboration between the talent agency and software programmers as they work on at least a dozen more celebrity-inspired apps, said Ed Mills, co-founder and chief financial officer of Hitcents. The Bowling Green, Ky. company has been in the headlines since it launched Hanx Writer a week ago. The brainchild of CAA client Tom Hanks, the app presents users with a digital typewriter that they can tap away...

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