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TV ratings: 'Sunday Night Football' elevates NBC; 'Miss America' down 25%
TV ratings: 'Sunday Night Football' elevates NBC; 'Miss America' down 25%

The 2015 Miss America competition lost the TV ratings crown to "Sunday Night Football," according to early Nielsen ratings. Down 25% from last year's pageant, the competition, won by Miss New York Kira Kazantsev, earned a rating of 1.5 among the key 18-to-49-year-old demographic. Opposite a night of football, the show, which aired from 9 to 11 p.m., averaged 6.7 million viewers. By comparison, the show topped NBC’s 2014 broadcast of Miss USA by 1.1 million viewers and 7% among the key demo. According to data provided by Canvs, a social TV platform created by social-media insight firm Mashwork, 85,814 of the 303,900 tweets about the...

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