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Sriracha sauce factory begins grinding season with free public events
Sriracha sauce factory begins grinding season with free public events

David Tran once carefully guarded the secrets of Sriracha hot sauce. The famously reclusive CEO never advertised, granted few interviews and even designed his own machines, taking up a blowtorch to prevent his competitors from duplicating his methods. But after smell complaints at the Irwindale factory last year sparked months of sustained media coverage, Tran and his 34-year-old company are trying to get comfortable in the spotlight -- and use the attention to their advantage. On Friday, Huy Fong Foods invited the public to the factory for tours and tastings as a way of moving on from the controversy. More than 2,000 people are expected to attend this weekend’s events at the...

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